Research:  Angeline Grace Close  

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 The Internet & Ad Agencies

Here is a list of top ad agencies (worldwide) based on revenue as reported by Adage. For research on ad agency's use of sites, you may refer to our study:

Finney, R. Z., Richard D. Parker, and Angeline G. Close (2004),"The Agency in Cyberspace: A Content Analysis of Ad Agency Homepages," (Extended Abstract) Journal of Contemporary Business Issues. Presentation

Agency Sites

Omnicom Group
Interpublic Group of Companies
WPP Group
Publicis Group
Dentsu
Havas
Grey Global Group
Hakuhodo
Asatsu-DK
TMP Worldwide
Carlson Marketing Group
Incepta
Protocol Marketing Group
Digitas
Daiko Advertising
Tokyu Agency
Maxxcom
Cheil Communications
George P. Johnson Co.
Select Communications
ChoicePoint Precision Marketing